August 20, 2019
by Moonlight Creative Group
July 16, 2019
by Moonlight Creative Group
July 16, 2019
by Moonlight Creative Group
We review the 5 most popular product packages that our clients have used.
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June 10, 2019
by Moonlight Creative Group
In three steps, we cover the most important elements of a business website.
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May 20, 2019
by Moonlight Creative Group
If you’re not taking advantage of email marketing, you should. And here’s why.
When clients come to us for our recommendations, we commonly include email marketing on our list of suggested implementations. That’s because we believe email is very effective at generating leads, driving sales, and nurturing customer relationships. We could spend all day talking about the business benefits of email marketing, but we think we can convince you of the tool’s awesomeness with just three reasons.
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April 15, 2019
by Moonlight Creative Group
Every successful company has a strong brand identity. Here’s how we can help you build yours.
A brand is essential to every successful company or organization. It doesn’t matter if you’re a small locally owned business, a non-profit, or a startup company—you need a brand.
Why? The answer is in the difference between soda and Coca-Cola. One is just a product; the other is an experience. You don’t create a relationship with carbonated sugar water. You create a relationship with a brand that believes happiness can be achieved by the simple act of sharing a Coke. Brands transform ordinary products or services into memorable experiences, and these experiences drive repeat purchases. Without a brand, Coke is reduced to just carbonated sugar water. Eighty-two percent of U.S. adults claim they are loyal to a product or brand. Sixty-four percent of consumers say shared values are the primary reason they have a relationship with a brand. At the very least, branding earns you greater visibility. Color can increase brand recognition by up to 80%.
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April 3, 2019
by Moonlight Creative Group
Learn how to advertise your CBD products with our list of marketing suggestions.
When is the last time you saw a CBD product? The answer is probably yesterday. Hemp-extracted CBD products are quickly flooding the market and big-name brands like Coca-Cola and CVS are jumping on the bandwagon. In Charlotte, six new CBD stores have opened up in the last year. CBD is not a typical product and neither are the marketing implementations for CBD oils, bath bombs, tinctures, salves, or topicals. With the explosion of emerging CBD brands, now seemed like the right time to offer a list of what we believe are the most effective CBD marketing tactics.
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March 22, 2019
by Moonlight Creative Group
We explain SEO, or search engine optimization, and how it impacts web traffic (including yours).
CPC, UV, RT…There are a lot of marketing buzzwords out there that can leave you feeling a little bit like Phil Dumphy.
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March 20, 2019
by Moonlight Creative Group
With mobile driving more and more website traffic, non-responsive sites will get left behind.
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March 7, 2019
by Moonlight Creative Group
The Moon Crew took home Gold and Silver in the Sales & Marketing and Cross Platform categories.
The Moon Crew has two new awards to add to our shelf. Last week, our creative agency took home a gold and silver award at the 2018 American Advertising Awards, Charlotte’s premier agency competition.
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